Over one week ago the Katowice Convention Bureau released a report on the business tourism market in the City in 2012. Now the research is available in English.
Download the report here.
The main objective of the report was to analyze the perception of Katowice as an attractive location for conference participants. It shows the number of conferences in Katowice, and then the research results based on surveys from conference participants in the City and their analysis. The report also presents theoretical aspects of the conference market as a segment of business tourism as well as the methodology of the research conducted and the sample research. It ends with a summary with conclusions.