Katowice hotel market: occupancy and ADR

Colliers International summed up the Polish hotel market after twelve months of 2012. Average results of Katowice hotels now can be compared with some more popular tourists destinations in Poland.

The last year was a good year for Polish hotel operators as a result of the UEFA Euro 2012 Championships which took place in the country. The tournament was held in four Polish cities. The Katowice agglomeration was out of the list, however its performed average occupancy was higher than in Poznań, which was one of the host cities. Katowice experienced 51,5% occupancies, while Poznań 49%.

Katowice also registered an ADR result comparable to Wrocław (host city), Łódź, Kraków and Gdańsk (host city). The ADR – Average Daily Rate – shows the average amount paid per room over the total rooms occupied over that period. In Katowice, the ADR was reported at the level of EUR 61, while Wrocław achieved EUR 59. Both Kraków and Łódź reached the rate of EUR 62, Gdańsk finished the last year with the average ADR of EUR 63.

The market leader amongst all hotels in Katowice is the angelo Hotel which performed above the City average achieved results in 2012.

The analysts expect that globally branded 1-, 2-, 3-star hotels will reach the best results in 2013. This year and in 2014, it will be cheaper to construct hotels in Poland due to the building and construction industry contraction, according to Colliers International.